Spending Money on Pets

It’s always fun to see where money is being spent for pets. The Pet Age Retailer Report of 2007-2008 shows how much markup is associated with different products. The following is a list of things sold by pet stores and after each item is the percentage markup on the item:
• Dog food—33%
• Cat food—30%
• Bird food & supplies—80%
• Gifts and specialty items—88%
• Live animals—112%

Now, how much does the average pet sore customer spend? The following is a list of consumers with the average purchase price.
• Dog owners—$41
• Cat owners—$23
• Bird owners—$35
• Gift buyers—$17

So, how do you compare with the average shopper?

In tomorrow’s blog we’ll look at the salaries and benefits received by pet store employees.